Production Recce

Production Title: Because I do music video              

Date: 23/10/13

Location	Potential risk to production	What would be affected?	Plan
Park	Weather – equipment could get wet if it rains	Camera and equipment	Look at the weather forecast beforehand to see what the weather will be like in advance and film all shots in one day
Park	People running into shots	Filming	Find a quiet section with not many people and ask people to go around
Park	Transport – actors may find it hard to get there	Actors and Crew	Make sure everyone has directions or all meet in a place that is easily accessible and go as a group
Park	Stolen equipment	Equipment	Make sure no one leaves the equipment by itself and always watch the people around at the time
Park	Camera running out of battery	equipment	Make sure the camera is fully charged before filming
Girls Bedroom	Equipment being knocked over because it’s a small space	equipment	Make sure everybody’s extra careful and aware of the space around them
Street	Weather	Camera and equipment	Look up the weather forecast a few days in advance to find the best day to film on
Street	People disrupting the shot	Filming	Have a quiet street and stop filming as people walk past or ask them politely to walk round
Street	Equipment getting stolen	Equipment	Make sure no equipment is left alone and watch people around us
Street	Camera running out of battery	camera	Make sure camera is fully charged
Play on Sports (Bar area)	Power cut- Could affect filming i.e. lights going out.	Lights Camera Production	Reschedule filming
Play on Sports (Bar area)	Transport- people may find	Actors and Crew	Make sure everyone has directions or all meet in a place that is easily accessible and go as a group
Play on Sports (Bar area)	Obstructions to filming such as people walking through shots	Production	Schedule filming at a quiet time where there will only be crew members and staff.
Boy’s bedroom	Obstructions to filming such as scattered items in the room	Actors, crew and production	Make sure room is tidy prior to filming.
Boy’s bedroom	Room becoming over congested creating risk of damaged equipment.	Camera and Equipment	Make sure the room only consists of people in particular shots to enable space and comfort.
Boy’s bedroom	Power cut- Could affect filming i.e. lights going out.	Lights Camera Production	Reschedule filming

Ideas for Intertexual References

                      As our music video's narrative is her stalking somebody, while disscussing shots and locations, we started thinking about what intertexual references we could use from stalker movies to make the narrative clearer to our audience. These are some of the ideas we came up with:

• On her dresser in the getting ready for a date sequence we thought we could reference Sleeping With The Enemy, by having all the items on her dresser lined up face forward. This is taken from the scene where Julia Roberts opens the cupboard to find everything perfect and that is how she knows the stalker has found her.

• We also thought about referencing Fatal attraction by having a badge on our artist of a bunny, as the bunny boiling scene is a very well known one from stalker movies. 

• The Binocular shot is taken from the from cover of Disturbia, as its iconic with the guy looking through them and we will have this shot in the Bar/ Restaurant scene.

• From One Hour Photo, we are going to have our main artist sitting on the floor looking at pictures of the guy to reference this

• To reference Misery, we were thinking of possibly having a sledge hammer laying on the floor in her room and having it in the background of one of the long shots to give a subtle reference











• Also in the Bar/Restaurant scene we are going to have her writing in a notebook about the guy she is stalking to reference Notes On A Scandal.

Star Image Representation

       My star image is going to be of an approachable, girl next door type of artist that doesn’t conform to mainstream ideas. I want to present her as a down to earth, vintage person , so she will be dressed in vintage clothes and styled to look quite old fashioned, as this is something the target audience will like as that is there kind of style. I also want to represent her as a musician, so there will be lots of close up shots of her singing as well as playing the guitar, as this shows her as talented. Also having a comedic music video will make the audience like her as she seems like a fun, nice person and its something people can relate to.

List of Locations

After considering places where we could film we decided that:

• The Restuarant/Bar scene will be shot at Nicky's workplace, Play On Indoor Sports centre, as it has a bar/restaurant area we can use.
• The Boy's bedroom be the actors.
• The main girls bedroom will be in Raisa's house as her room is the right size and it has a large mirror which we need.
• The Park scenes will be shot in Central Park, East Ham as it's a large park with quieter areas which will be good for filming.
• The street scenes location will be filmed at Olive Road, Plaistow as it is a quiet street by my house, making it easy and accessable to film.

Moodboard

After thinking about my video I decided to create a moodboard using images similar to the ones I would create in my video. I want the video to be fun and colourful, thats why some of my pictures are quite comical and all quite bright. I also included images from some of the interextextual references I plan to use as well as just general ideas for shots in my video.

Production Minutes of Meeting

Minutes of Meeting: Planning Production

Meeting Information:

Objective: Discuss ideas for Video                                    Location: Mac room

Date:     19/10/12                                                              Meeting type: Pre- Production

Time:     11.30                                                                    Attendees: Connie and Nicky    

Note taker: Connie

Item 1: Which Video?

·         We decide to combine both as each stroyboard had good idea's and elements that we could combine.

·         The beginning will be my storyline

·         Change the end to split screen of them getting ready and then meeting

 Item 2: Filming Locations

·         Play on sports – Nicky’s workplace, for the café/restaurant and bar

·         Girls Bedroom – Connie’s room or a Friends room

·         Boys Room – Actor’s Room

·         Park – Central Park, Eastham

·         Street – Olive Road, Plaistow

·         Recce and Risk assessment for locations will be split equally to complete

Item 3: Cast

·         Main Girl Actress – Sophie/Steph

·         With other girl and guy we are going to ask our main actress if there is anyone they feel comfortable with

 Item 4: Responsibilities

·         We decided to split the roles between us so we each get to add our input in

·         Nicky’s mainly going to film the end section with the split screen and date as it was from his storyboard and Connie will do the beginning as it is from hers, however we will both add in input

 Item 5: Equipment and Props

·         The main prop we will need is a guitar, and Nicky has one so he is in charge of bringing that

·         Connie will do hair and makeup because she does makeovers as part of her job at work

·         We will equally share the responsibility of booking and returning equipment, therefore it will alternate each time.

·         Connie will get the first lot of equipment on Thursday: a camera and a dolly.

Survey Feedback

It is clear that my video is liked by my target audience as all of the twenty people who did my survey said that I used appropriate shots. I think this is because I had many close ups to really represent my star and allow them to understand her character. Also I think it's important that my target audience liked my shots and felt that they were fitting for the narrative.

Again, the majority of people felt that I had enough locations in order for the narrative to make sense and only three people disagreed .  I feel I have used enough locations, as if I added many more it would make it too complex to film and  hard for the audience to understand, as music videos are a lot shorter than movies, so it needs to be clear, and having only a few locations helps to achieve this.

The majority of people here said that my narrative was easy to follow, however three did get a little confused. I think this is because it is not that clear, as music videos often suggest things rather than tell them, and it may also be because there are a lot of different locations, therefore I may think about making some things more obvious and using less locations in order to make meaning clearer in my actual video.

I think I established the meaning of the lyrics well with the song, which is why most people agreed that they match, as although she is being creepy and stalker-like, it is still very clear that she likes this guy through the eyeline matches. The audience did pick up on this, however two didn't, but I think thats because the story is quite complex so they may have got confused.

The majority felt that there were enough close up shots of my artist in the video whith is good, however again two people didn't think so and one skipped the question. Looking back through my storyboard, I have quite a few close mid shots, but not that many close ups of my artist, therefore when actually making my video Iwill try to include some more as I think its important for the audience to be close to the artist.

All the people liked my music video which means I achieved what I wanted with it. It's clear that people enjoyed it and found it funny, and this is what I was aiming for as I want to represent my artist as fun and not too serious, and that came across to the audience.

Practically everyone agreed that my editing fit the pace of the song which is good as the song is quite fast and catchy, so I think its quite important to have quick cuts. Looking back through my work I can see certain bits where the editing could have been a lot quicker, because although it fit in with the pace of the song, I could have done more with it to make it look more dynamic. So I will try doing this in my first cut.

Looking over the responses, everyone had the right idea of what music genre this video was for, which is good. However they did only get one of the genres as the music is kind of indie and folk, so in our real video I think we should show this through costumes and props. For example we could add an acoustic guitar to give it a more indie/folk feel to it.

 As you can see, most people did get a few intertextual references from the video, and the majority got one of the main two which is good. Only about four people in total didn't spot any, which is good as they were not overly obvious. However I feel as if I didnt include that many, so when filming my real one I may look into other stalker movies and use small intertextual references from them in order to really create this funny stalker storyline and make it more clear to the audience.

Anamatic Feedback Survey

Heres a link to my survey asking people what they thought about my stroyboard and planning.

http://www.surveymonkey.com/s/52ZCZSX

Storyboard

Here is the Youtube Link to my storyboard that i created to showcase my ideas about my narrative :

Ideal Audience Profile

Whilst planning my video, I had to consider my typical target audience and come up with the exact type of person I would be aiming my video at. This is a perfect example of my target audience:

Name: India

Age: 20

Gender: Female

Job: Student/ works part time in a music shop

Interests:    

·         plays guitar

·         likes female singer/song writers

·         listens to a lot of female artists

·         probably a music student

·         likes quirky films over mainstream

·         not overly popular but has a small group of friends

·         doesn’t like mainstream idea’s , e.g. clothes, music, activities

·         listens to Marques Toliver, Feist, Cat Power and Emmie the Great

·         often goes to gigs

·         plays/sings in a small coffee shop

·         likely to wear more vintage/classic clothing